Primary Goals

  • Digital Marketing
  • Leadership Coaching
  • Team Development
  • Blog
  • Privacy

December 5, 2020 by Ashley Guberman Leave a Comment

Four Reasons Why Business Coaches Are Afraid to Promise Results

To grow your business, you need a decent product, a clear message, and a Swiss-army-knife of skills to guide you forward. Some coaches can help develop your skills, but too many are frauds, and it can be hard to tell the difference.  Making matters worse is the number of coach “credentialing” bodies.  Ostensibly, these attest […]

Filed Under: Uncategorized

August 27, 2020 by Ashley Guberman Leave a Comment

Wasting Your Marketing Budget

Most businesses think they are crystal clear about their target audience, service, and offer.  The problem is that they are blind to how their messaging is actually being heard.  Too often, we require our prospects to be mind-readers before they recognize that we have the solution to their problems.  The story below is a case-in-point.  […]

Filed Under: Uncategorized

May 8, 2020 by Ashley Guberman Leave a Comment

Your Marketing Journey

Where is your business on your marketing journey from dabbler, to part-time, full-time, overworked, full automation, or creating a legacy?

Filed Under: Uncategorized

October 1, 2019 by Ashley Guberman Leave a Comment

Assessing Visual Designs Using Data

I don’t know squat about design beyond whether I like it or not. So when a designer puts something up, I monitor it carefully until I have enough data to see how it performs. Sites with more traffic produce faster answers, but it can still take a week or more to know what’s working. Some […]

Filed Under: Uncategorized Tagged With: Marketing

January 26, 2017 by Ashley Guberman Leave a Comment

Dangers of Copy And Paste on Facebook

Copy/paste in Facebook is part of a deliberate strategy to have us all tune each other out. If you want friends and loved ones to tune you out, then use copy/paste. I’m deadly serious here, and if you’re reading my words, then this impacts you personally. Think about it. With so much content in our […]

Filed Under: Uncategorized

  • 1
  • 2
  • Next Page »

Blog Categories

  • coaching (28)
  • conflict (4)
  • dysfunction (2)
  • health (5)
  • Marketing (13)
    • StoryBrand (7)
  • mission (3)
  • Search Engine Optimization (1)
  • team (5)
  • Theory of Practice (3)
  • training (5)
  • Uncategorized (8)
  • vision (4)

Company Profile

Primary Goals sits at the intersection of three core ideas about communication:
  • Leaders create vision by communicating a compelling future to their teams.
  • Teams create success based on how effectively the communicate and coordinate with each other.
  • Entrepreneurial ventures are successful only when they communicate value to people with a concern that the business can take care of
In all cases, it's about Conversations for Committed Results.  That's our Primary Goal.   Header-T260w2

Recent Posts

  • Four Reasons Why Business Coaches Are Afraid to Promise Results
  • Wasting Your Marketing Budget
  • Who Wins the Battle of Truth vs. Story?
  • Your Marketing Journey
  • The Marketing Results Framework
  • Funnel Simulation with StoryBrand
  • Assessing Visual Designs Using Data
  • Making Sales Without Being Salesy

Content Tags

Marketing

Blog Categories

coaching conflict dysfunction health Marketing mission Search Engine Optimization StoryBrand team Theory of Practice training Uncategorized vision

Copyright © 2021 · Executive Pro Theme on Genesis Framework · WordPress · Log in