I can’t even count the number of times there’s been an interesting topic that I want to write about in a blog, or make into a video post. But no sooner do I get that spark of excitement that I start thinking of all the other little things I would have to do first – […]
12 Week Mastery
I started exploring 12-Week Mastery recently. For those who are interested, this post is about my implementation notes. Feel free to comment with further ideas if you’re familiar with the approach. At this time, I’m just starting, and although the “paper” system looks OK, I live and die by Evernote and my Calendar. So I […]
Dangers of Duplicate Content
When we put time and energy into creating content, we want lots of people to see it. We may be inclined to put it on our blog, on facebook, on LinkedIn, and maybe on a few others. This is “duplicate content.” A colleague of mine just wrote something about The Value of Collective Wisdom. She […]
The Automation of Noise in Marketing
Do you remember when police started giving speeding tickets by using radar? Then there were radar detectors to avoid speed traps. Then the police got radar-detector-detectors for places where radar detectors were illegal (California, Colorado, Illinois, Minnesota, South Carolina, Tennessee, Texas, Utah, and Virginia). It was a cross between Sneetches on Beaches and the arms […]
We All Need Jetpacks (and where to get them)
How do you automatically promote the posts of your colleagues from other blogs? Use something called Jetpack. In the video below, I’ll show you why you should care, and how to set it up in WordPress. This is useful for people collaborating as a group to help promote each other’s content. The full video […]
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