Close More Sales With a Clear Message That Helps You Grow and Scale Your Business
An Ineffective Marketing Message Costs You Sales.
I Help Coaches Tell The Story of
How Their Clients Are Heroes On A Mission
If you're here, you're probably part of a HabitFinder mastermind group.
Welcome!
Website Marketing Checklist
18 things to look for on your own website to optimize lead flow and sales, based on the StoryBrand messaging framework. Includes a complimentary consultation to review your website and a strategy session on what steps you can take for greater revenue.
How to Revamp Your Tagline and Elevator Pitch (September 16th, 9:30am - 11:30am, CDT)
If you don’t answer the question “What do you do?” in a simple way, people will forget about your work the minute you stop talking. Why? Because you haven’t told them about the problem you solve or how you can make their life better.
Join me for a free, 2h workshop to develop exactly what to say so that people will remember the problem you solve and the results you can produce for them.
BMSU offers a growing list of on-demand courses to increase your revenue and become a more valuable professional. Courses are high production value, and currently cover the StoryBrand Messaging Framework, Mission Statements, Communication Plans, Marketing Strategy, Business Proposals, Negotiation Strategy, and Personal Life Plans.
StoryBrand Livestream: September 20th & 21st ($995) - CLOSED. Next one in 2 months.
This two-day livestream mixes video presentations, direct from StoryBrand founder Don Miller and staff, along with interactive group coaching on implementation of the live training. Courses are held every 2-3 months. The livestream is best for people who want to roll up their sleeves and get the whole thing done quickly.
Private Consultation to Clarify Your Message and Map Out Your New Home Page. (Starts at $4,500)
With this service, we’ll produce everything you need to give to a website designer. You’ll have a clear headline, elevator pitch (one-liner), and the seven core elements of your messaging framework laid out in a blueprint-like format that your designer can run with.
Don't Struggle With Your Digital Marketing
Lack of Influence
Despite your considerable expertise, you are relatively unknown online. You lack the status that someone with your skills and knowledge should command.
Slow Growth
You’re making progress, but not at the level you are committed to. You're learning by trial and error.
Lost Opportunities
Closing sales takes too long, requires too much manual effort, and opportunities are slipping through the cracks.
Get The Expertise You Need
You Want to Focus on Delivering a Great Product or Service.
Don't Let Marketing Design and Execution Challenges Stand In Your Way!
Create online authority
Your professional identity includes your online presence. Make it reflect the value of what you offer.
Generate leads
Your prospects first contact with you may be online. Give them a clear path to doing business with you.
Convert prospects to sales
It takes multiple interactions to sell high-ticket items. With an automated nurture sequence you can walk prospects from "Who are you?" to "Let's do business together!"
Automate your impact
Scalable
Growth comes from what happens after somebody visits your website. Effective systems mean you can grow your influence without increasing the demands on your personal time.
Repeatable
When opportunities flow through an automated process, you can focus on what works, and stop wasting your time on labor intensive steps. It also frees up time for the high-touch work required for closing higher-ticket sales.
Profitable
By reliably converting visitors into sales, you’ll have the profit to reinvest in what matters to you.
Why Primary Goals?
You have considerable expertise in your field. You want to share your skills and knowledge with a steady stream of clients and customers. Unfortunately, the digital marketing to establish your online professional identity is way too complicated. Dabbling in marketing not only fails to produce results, it also leaves you feeling overwhelmed and confused.
At Primary Goals, we understand that frustration, and we walk thought leaders through a reliable process for growth. That lets you focus on your strength while we simplify the chaos. The fastest growing non-profit organization in the last 20 years grew in large part through the simplified analytics we put in place on their behalf. Here's how to get started:
Schedule a complimentary consultation. Once we understand your primary goals, we'll perform a digital assessment to see where you have strength and what we need to shore up for growth. Then we'll harvest the quick-wins to build momentum for the rest of the journey to grow your reputation, influence, and revenue.
Getting Started Is Easy!
We start by making sure you are heard and understood at a deep level. Your goals are what matter here. This is a conversation about what success looks like for you.
Whether or not we work together, my commitment is that you get value from our conversation.
We believe in making a diagnosis before prescribing what solution will work for you. This is about reviewing what assets you already have, how well they are moving you toward your goals, and identifying ways to use them better.
Harvest Quick Wins
This does not have to be hard or take a long time. We’ll implement simple tasks that move you toward results that matter. These are the first steps toward greater revenue. These results will give us the energy and confidence to continue our learning journey together.
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